If you have ever attempted to shoot a TV commercial or a film using a professional animal, then you know how unpredictable the day may prove to be. Dogs, which are among the most trainable animals on the planet, are usually pretty easy to deal with. They come with a trainer who can put them [...]

Anyone with an inbox has encountered the dark side of email marketing. Like dealing with a chronic ant infestation you take precautions; sealing your precious mail behind spam filters and pulverizing any presumptuous vermin that slip through. Yet spam is relentless and has become a fact of life in the ubiquitous world of electronic mail. [...]

Do you have questions about social media? Do you want an “on-call” social media expert? Need a social media “coach” to give you advice each month? Our social media consulting services are ideal if you need just a little “on-demand” help. We’ll have one of Charlotte’s top social media experts sit down with you to [...]

Are you a leader in your field? Do you attract customers because of your credibility? Are you recognized for your understanding of the marketplace and the needs of your customers?If so, you need to be as visible online as you are offline. Mouse and Man will leverage social media to establish your company as a [...]

Here’s something you’ve never done before: you do a search on Google. You get a whole list of search results, all nice and inform-y. You click on one of the search results and along with the information you’re seeking, the page has ads that seem customized to what you were looking for. Thinking back 30 [...]

Pay-Per-Click advertising is one of the most efficient and effective forms of advertising available today.  With our advanced targeting and tracking platform we not only know how to bring the mice to the cheese (your website) but we know exactly what they do when they get there and can optimize your PPC campaign based on [...]

Fred Sexton, of Mouse and Man, interviews E-commerce guru and all around nice gal Nikki Stephens of SafeCardID, which is an E-commerce store specializing in id card printers.

 e-Commerce 2.0 | Interview with Nikki Stephens of SafeCardID: Download

Short Answer: You can buy your way out trouble. Let’s take a look from a Search prospective to see what BP has done so far. First they are bidding on keywords related to oil spill: Looks like this might be costing BP just a couple million a month. Not a big deal right now. However, [...]

SMX Advanced London is the only search marketing conference designed exclusively for experienced internet marketers. Sessions are fast-paced, Q&A-packed, frequently controversial, always informative…and don’t stop to cover the basics. Fluent in search engine marketing? Come to SMX Advanced and engage with others who speak your native language. Here are the top tips that we’ve read from [...]

As a part of Mouse and Man’s annual American Idol predictions here are our prediction of who will when American Idol based on the search engine traffic and social media buzz about the last two contestants, Crystal Bowersox and Lee DeWyze. Before we get into this year’s analysis, let’s take a look at the last [...]